Motorsports Partnerships
Copper Moon is a U.S. regional branded coffee roaster and packager of premium coffees from around the world whose products are found in retail and food service outlets in North America. The company also operates eight Copper Moon branded cafes throughout the state of Indiana.
Continue reading “Copper Moon Coffee: Official Coffee Provider of Schmidt Peterson Motorsports”
In January, 2015, the iconic Canadian band Rush announced their R40 Live 40th Anniversary tour in addition to a 12 Months of Rush album reissue program from its past record releases from the Mercury Records era.
Continue reading “Feel The Rush with Schmidt Peterson Motorsports and SiriusXM”
Little Debbie products are a pre-packaged baked sweet snack whose target market consists mainly of school aged children. Therefore, the yearly key sales period is the Back To School season accompanied by promotional events held by most retailers. The product is primarily sold at the grocery and mass merchant retail level and achieves consumer awareness and sales through regular in-store and advertised retail promotions.
Continue reading “Children’s Miracle Network”
McKee Foods, with its Little Debbie and Sunbelt brands of products, was a primary sponsor of a NASCAR Sprint Cup team for a five consecutive year period. With this sponsorship came an asset “tool box” of marketing funds and programs available to the company to use at its discretion.
Continue reading “McKee Foods/Little Debbie Snack Cake NASCAR Program”
Hulman & Company, manufacturers of baking ingredients, was transitioning the name of one of its secondary brands of baking powder into its top selling Clabber Girl brand name in the southeast U.S. market and was looking for a way to assist in executing this tricky process.
Continue reading “Hulman & Company/Clabber Girl Show Car Program”