Formula E Archives - Connexions Global Marketing

6 February 20248 February 2024

2023 London Formula E Event Weekend

Daniel Colombo–July 29 – 30, 2023

In July of 2023, I attended the London Formula E races as both a guest of the Envision Racing Formula E team, and also in a working capacity that saw me hosting commercial prospects for the team.

31 May 20211 February 2024

Endeavor Business Media and Mahindra Racing

February 22^nd, 2021

Ahead of Season 7 of the FIA Formula E Series.

Leading B2B media company, Endeavor Business Media (EBM), joins Mahindra Racing as the team’s Official Supplier of Business Media Assets via its and digital and print brands. Connexions Global Marketing introduced the two parties and provided advisory consulting services to both that assisted in the culmination and on-going activation of this partnership.

5 December 20172 February 2024

Formula E Season 4 Preview: Growing Its Appeal To New Industry And Consumer Segments

Season 4 of the FIA Formula E all electric series kicks off this weekend in Hong Kong, and is poised to further solidify the series as a major player in the global world of motorsports. Its messaging of Electric, Sustainable, Connected, Autonomous, and Shared is targeted right at the growing “Urban Mobility” and “Electrification” trends of government and industry, and attracts a fan base of young, urban, digitally savvy consumers that is the target market sweet spot for marketers of all stripes.

16 August 20172 February 2024

The Montreal Formula E Weekend Porsche Announcement

A Culmination of Disruptive Announcements in the Global Auto Sector Leading to Partnership Opportunities for Parts Suppliers Within The Series

The third season of the FIA Formula E all electric motor sport series came to an exciting end in Montreal the last weekend in July. It was a fantastic two day event in the heart of the city, well worthy of a separate blog posting. However, this will focus on the automotive industry.

7 October 20162 February 2024

Formula E Season 3: Marketing, Technology, and Sustainable Economic Development Opportunities

Season three of the FIA Formula E all electric motorsport series kicked off the weekend of October 8-9 in Hong Kong. This follows a successful first two seasons that saw the series solidify itself as a viable, growing, and influential focal point in the global efforts at addressing sustainability and climate change. The last year has also seen the series become embraced by more of the world’s automotive OEMs and specialty producers of electric vehicles.