British watch brand Omologato today announced a partnership with Verizon IndyCar series team, Schmidt Peterson Motorsports. Some highlights of the partnership:
- Brand is the “Official Timepiece Partner” of the team.
- Multi-year agreement.
- Omologato brand logos to appear on cars of both James Hinchcliffe and Robert Wickens for all 17 rounds of the 2018 series.
- Partnership will assist in promoting the Omologato brand in North America.
- Omologato to produce a limited edition of 500 “Indianapolis®” watches, with pre-order availability beginning today.
See full press release here.
Connexions Global Marketing introduced the parties in 2017, and participated in subsequent discussions between the two that culminated in today’s partnership.