DragonSpeed LLC motorsports team and British watch brand Omologato today announced a partnership revolving around the team’s two car participation in the 2020 24 Hours of Le Mans race, LMP2 class.
Connexions Global Marketing introduced the parties, and led the subsequent discussions between the two that culminated in today’s partnership.
Some highlights of the partnership:
- Omologato is the “Official Timepiece Partner” of the team for Le Mans
- Omologato brand logos to appear on cars of both the #21 and #27 DragonSpeed Le Mans entries.
- Omologato to produce a limited edition of 50 bespoke team watches. The unique design will incorporate features reflecting Le Mans’ twice-round-the-clock challenge, including Super Luminova hands and a 24-hour sub dial.
- Pre-order availability beginning today at https://bit.ly/LeMansDragon
Additional information can be found at Omologato-Le Mans Release
Updated September 21, 2020: Results of the promotion can be viewed here.
